World of Books Group

World of Books Group has come a long way since we were founded in 2002. It all began with a bag of books, rescued by book-loving entrepreneurs from a charity shop bin destined for landfill. They rescued them on the spot, determined to give them a second life, and World of Books Group was born.

Over the last two decades, we have grown from a start-up into pioneers of the circular economy, helping more people join the reuse revolution. We may have grown, but our mission has never changed. We exist to support charities, protect the planet and make a positive impact in the world by enabling more goods to be reused.

Today, we drive the circular economy through three brands: Wob, Ziffit and Shopiago. Through Wob, we sell. We provide affordable used books, DVDs, CDs and games to customers all over the world. Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money, and protect the planet by trading their unwanted items. We are one of the world’s largest trade-in sites in the UK and our model is 100% circular. Through Shopiago, we help others. Used by the UK’s leading charity retailers, Shopiago is a SaaS product that helps charities to grow their online sales and reduce waste through re-commerce.

Because of all this, we’ve been awarded B Corp status – a business that meets the highest standard of social and environmental performance, public transparency and legal accountability to balance profit and purpose. We’re also officially certified Operational Carbon Neutral!  In short, we care about people and the planet.

Recently, we’ve grown the business by more than 50% by partnering with US trade-in site, Sell Back Your Book. Together, we’ll continue to help protect the environment by encouraging the reuse of books, CDs, DVDs, games and more. We look forward to all the work we can do to support the circular economy and reduce waste on a global scale.